Thursday 2 August 2012

MR P ALOHA LOVE


The third trend for the MR P install was ALOHA. I had two variations of one concept - either a whole bunch of vintage red Viewmaster's or a giant Viewmaster reel. Given the time constraints we went with the giant reel. I was keeping my eye on the budget and wanted to cost all the larger pieces before adding bells and whistles, Scott was adamant though that we should rather shave the budget in smaller areas so that we could get the reel to turn and light up. He was SO right!! The reel was the best interactive piece of the install, it worked like a charm and highlighted the wonderful fabric prints designed by the Mr P team. We branded it and added super authentic detailing.

Reel beautifully constructed by PROJECT ROOM.


I layered two vintage botanical illustrations to create the crazy print for the A1 trend poster, which complemented the brilliant tropical colours and hot style.

Images by BYRON at PURE PHOTOGRAPHIC STUDIOS


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